Lead Capture in One Place
Calls, form fills, web chat, and messages all flow into a single CRM, so no lead gets lost in an inbox or on a sticky note.
CRM & Automation
STOP LOSING LEADS YOU ALREADY PAID FOR
Most service businesses lose jobs not from too few leads, but from slow follow-up and leads that fall through the cracks. We set up the CRM and automation that capture every lead and respond instantly, so your marketing actually turns into booked work.
YOUR MARKETING IS ONLY AS GOOD AS YOUR FOLLOW-UP
You can run the best SEO and ads in your market and still bleed revenue if leads sit unanswered, calls go to voicemail, and follow-up depends on someone remembering to do it. The fastest responder usually wins the job, and most local businesses are not even close to fast.
A CRM with the right automation fixes that. Every call, form, and message lands in one place, gets an instant response, and gets followed up until the customer books or says no. Nothing slips, nothing gets forgotten, and you can see exactly where every lead stands.
We build this on top of your marketing so the leads you are already paying for actually convert into booked jobs.
WHAT'S INCLUDED
WHAT WE SET UP
A complete lead-to-customer engine, built around how your business actually runs.
Instant Speed-to-Lead
New leads get an automatic text and email within seconds, while they are still interested, so you are first to respond instead of last.
Missed-Call Text-Back
When you cannot pick up, the system automatically texts the caller back, so a missed call does not become a missed job.
Automated Follow-Up
Multi-step text and email sequences keep following up with every lead until they book or opt out, so deals do not die from silence.
Pipeline Management
See every lead and job in a clear pipeline, from new inquiry to booked and won, so you always know what is in play and what needs attention.
Review & Reputation Automation
Automatically request reviews from happy customers at the right moment to compound your Google Business Profile and local rankings.
WHERE MARKETING TURNS INTO REVENUE
SEO and ads fill the top of the funnel. A CRM and automation are what turn that traffic into booked jobs and repeat customers. Without them, you are paying to generate leads and then leaking them.
We build the system, wire it into your website and phone, and tune the automation so your team spends time on the jobs, not on chasing leads. It is the difference between hoping leads convert and knowing they will.
BUILT FOR YOUR TRADE
INDUSTRIES WE SERVE
We build lead engines for home service businesses like these. Find your trade below.
Roofing Companies
HVAC Contractors
Plumbing Companies
Electrical Contractors
Stucco & Coatings
Garage Door Companies
Solar Companies
Landscaping Companies
Painting Contractors
View All Home Service Industries We Serve
Don’t see your trade listed? Don’t worry, we work with most home service verticals.
Get a Free Strategy SessionHow We Build Your Home Services SEO Foundation
Fire Fuel starts each engagement with a new website built by our team so the campaign has a consistent foundation for technical SEO, content, tracking, and conversion work.
Kickoff and Access
You provide DNS and domain access, existing marketing and analytics access, service and service-area information, brand assets, project photos, client input, and access to an existing CRM when it will remain in place.
A New Website Comes First
Fire Fuel builds a new website so technical SEO, content, tracking, and conversion work share a consistent foundation.
Plan the Migration
We review current URLs, content, structure, and search visibility, retain useful elements where practical, and plan the transition to limit interruptions.
Connect the Campaign
If an existing CRM or another system works, we generally recommend keeping it. Contacts can be migrated when needed.
SEE WHERE YOU RANK LOCALLY
Your free strategy session includes a local rankings report and a growth strategy overview based on your goals.
Local rankings report Growth strategy overview